Aug.12,2008
Posted By Ephran Price
Recently, James Grandstaff revealed something
that I found quite interesting...
If you've been around the IM (internet marketing) scene for awhile, you've most likely heard the term "squeeze page" before, right?
At least that's what I thought.
Well, James surveyed approx. 500 people on his list who are interested in making money online. Many stated they were interested in affiliate marketing, product creation, MLM, etc...
One of the questions was "Do you know what a
"Squeeze Page" is?"
68.05% answered yes and 31.95% answered NO.
To be honest...
I was shocked that 31.95% said no.
What about you?
In light of this shocking survey data I decided to
write this post today to go over the very basics
of what a squeeze page is and why you should
be using them in your business (if you are not
already.)
And for those of you who already use them, pay
attention. You will probably learn something too.
Here goes...
A squeeze page which is also known as a "lead
capture page" or "name squeeze page" is a simple
web page with one purpose; to get your visitor
to give you their name and email address so you
can follow-up with them. That's it.
One of the best ways to get someone to opt-in
to your squeeze page is by offering something
of high perceived value such as a mini ecourse
or a highly targeted eBook.
For example, let's say you are promoting a multi-
level marketing business opportunity. The products
are great and you are a raving fan.
Most people would just start promoting the website
the company supplies. I say no. This is a perfect
opportunity to implement the use of a squeeze page and offer something of value first.
That way, you collect the leads, you follow-up with
an introduction of yourself and begin building a
long lasting business relationship.
In sales, what we are really selling is "us" first,
then the product.
You always want to provide value first. Once your
prospects warm up to you, then it's time to ask the
right questions to determine if your product or
business opportunity can help solve their needs.
If you'd like to see a high quality, high converting
squeeze page that James has put together, you
can visit the link below.
It's important to read the "thank you" page on the
other side you can get an idea of how the whole
process works.
http://iwantafreecopy.com/r/eprice/rich1a.html
Until next time...
Yours in success,
Ephran
